UI/UX Designer

Learn More

UI/UX Designer

Learn More

Hello, I'm AJ!

I'm a User Experience Designer with 10+ years of experience in content strategy, internal communications, and digital experience design. I use human-centered design methodologies to align business goals with user needs. I have expertise in enterprise intranets, digital platforms, and storytelling to solve problems by simplifying complex information through intuitive content and UX design.

My areas of expertise

UX/UI Design

Sketches and Wireframes

User Flows and Sitemaps

Market and User Research

Completed 5/5

Prototyping and Interactions

AJ

My areas of expertise

UX/UI Design

Sketches and Wireframes

User Flows and Sitemaps

Market and User Research

Completed 5/5

Prototyping and Interactions

AJ

Case Study

Case Study

Reimagining Roku

Advancing Roku’s mobile app into a social second-screen hub. Focused on creating a more engaging, user-centered experience beyond your standard remote with features that connect, organize, and personalize streaming for over 145M users.

Work

Learn More

Work

Learn More

Crafting experiences, one design at a time.

Take a closer look at how I solve problems, simplify flows, and bring ideas to life, one pixel and prototype at a time.

Case Study

Case Study

Simplifying Symplifica

Transforming legal complexity into an intuitive mobile experience with user-centered design. How research, wireframing, and iterative testing is helping Colombian families manage domestic workers with legal clarity and ease.

Skills

Learn More

Skills

Learn More

These are the skills I use to make every interaction memorable.

Prototyping & Interaction Design

I’m all about those micro-moments like making buttons pop, screens flow, and experiences feel smooth.

Visual Design

I love making things not just look good, but feel right. Thoughtful colors, type, and layout, all with purpose.

Sketches and Wireframes

This is where the ideas start to take shape. I sketch, click, test, and repeat to turn messy thoughts into real solutions.

Select days

Weekdays

Everyday

Weekends

Su

M

T

W

Th

F

Sa

Select time

10

min

15

min

20

min

30

min

Save

AJ

Prototyping & Interaction Design

I’m all about those micro-moments like making buttons pop, screens flow, and experiences feel smooth.

Visual Design

I love making things not just look good, but feel right. Thoughtful colors, type, and layout, all with purpose.

Sketches and Wireframes

This is where the ideas start to take shape. I sketch, click, test, and repeat to turn messy thoughts into real solutions.

Select days

Weekdays

Everyday

Weekends

Su

M

T

W

Th

F

Sa

Select time

10

min

15

min

20

min

30

min

Save

AJ

User & Market Research

I speak with real users, ask the right questions, and listen closely to uncover those "aha!" moments.

Information Architecture

I use clear hierarchies, smart labels, and scalable systems to help users move through content with confidence.

Usability Testing & Iterative Design

I watch, learn, and iterate, seeing where users get stuck and turning confusion into clarity, fast.

User & Market Research

I speak with real users, ask the right questions, and listen closely to uncover those "aha!" moments.

Information Architecture

I use clear hierarchies, smart labels, and scalable systems to help users move through content with confidence.

Usability Testing & Iterative Design

I watch, learn, and iterate, seeing where users get stuck and turning confusion into clarity, fast.

UI/UX Designer

Learn More

UI/UX Designer

Learn More

Hello, I'm AJ!

Hello, I'm AJ!

I'm a User Experience Designer with 10+ years of experience in content strategy, internal communications, and digital experience design. I use human-centered design methodologies to align business goals with user needs. I have expertise in enterprise intranets, digital platforms, and storytelling to solve problems by simplifying complex information through intuitive content and UX design.

I'm a User Experience Designer with 10+ years of experience in content strategy, internal communications, and digital experience design. I use human-centered design methodologies to align business goals with user needs. I have expertise in enterprise intranets, digital platforms, and storytelling to solve problems by simplifying complex information through intuitive content and UX design.

My areas of expertise

UX/UI Design

Prototyping and Interactions

User Flows and Sitemaps

Market and User Research

Completed 5/5

Sketches and Wireframes

AJ

My areas of expertise

UX/UI Design

Prototyping and Interactions

User Flows and Sitemaps

Market and User Research

Completed 5/5

Sketches and Wireframes

AJ

Work

Learn More

Crafting experiences, one design at a time.

Take a closer look at how I solve problems, simplify flows, and bring ideas to life, one pixel and prototype at a time.

Case Study

Simplifying Symplifica

Transforming legal complexity into an intuitive mobile experience with user-centered design. How research, wireframing, and iterative testing is helping Colombian families manage domestic workers with legal clarity and ease.

Case Study

Reimagining Roku

Advancing Roku’s mobile app into a social second-screen hub. Focused on creating a more engaging, user-centered experience beyond your standard remote with features that connect, organize, and personalize streaming for over 145M users.

Skills

Learn More

Skills

Learn More

These are the skills I use to make every interaction memorable.

These are the skills I use to make every interaction memorable.

Visual Design

I love making things not just look good, but feel right. Thoughtful colors, type, and layout, all with purpose.

Sketches and Wireframes

This is where the ideas start to take shape. I sketch, click, test, and repeat to turn messy thoughts into real solutions.

Prototyping & Interaction Design

I’m all about those micro-moments like making buttons pop, screens flow, and experiences feel smooth.

Color Schemes

Primary

Night Black

#0A0A0E

Secondary

Deep Purple

#191825

Accents

Glow Indigo

#6C47FF

Electric Magenta

#C942F5

Neon Violet

#9C4EFF

Soft Blue

#54A0FF

White Smoke

#F1F1F1

User & Market Research

I speak with real users, ask the right questions, and listen closely to uncover those "aha!" moments.

Information Architecture

I use clear hierarchies, smart labels, and scalable systems to help users move through content with confidence.

Usability Testing & Iterative Design

I watch, learn, and iterate, seeing where users get stuck and turning confusion into clarity, fast.

User Interviews

Visual Design

I love making things not just look good, but feel right. Thoughtful colors, type, and layout, all with purpose.

Color Schemes

Primary

Night Black

#0A0A0E

Secondary

Deep Purple

#191825

Accents

Glow Indigo

#6C47FF

Electric Magenta

#C942F5

Neon Violet

#9C4EFF

Soft Blue

#54A0FF

White Smoke

#F1F1F1

Sketches and Wireframes

This is where the ideas start to take shape. I sketch, click, test, and repeat to turn messy thoughts into real solutions.

Prototyping and Interaction Design

I’m all about those micro-moments like making buttons pop, screens flow, and experiences feel smooth.

Visual Design

I love making things not just look good, but feel right. Thoughtful colors, type, and layout, all with purpose.

Color Schemes

Primary

Night Black

#0A0A0E

Secondary

Deep Purple

#191825

Accents

Glow Indigo

#6C47FF

Electric Magenta

#C942F5

Neon Violet

#9C4EFF

Soft Blue

#54A0FF

White Smoke

#F1F1F1

Sketches and Wireframes

This is where the ideas start to take shape. I sketch, click, test, and repeat to turn messy thoughts into real solutions.

Prototyping and Interaction Design

I’m all about those micro-moments like making buttons pop, screens flow, and experiences feel smooth.

User & Market Research

I speak with real users, ask the right questions, and listen closely to uncover those "aha!" moments.

User Interviews

Information Architecture

I use clear hierarchies, smart labels, and scalable systems to help users move through content with confidence.

Usability Testing & Iterative Design

I watch, learn, and iterate, seeing where users get stuck and turning confusion into clarity, fast.

User & Market Research

I speak with real users, ask the right questions, and listen closely to uncover those "aha!" moments.

User Interviews

Information Architecture

I use clear hierarchies, smart labels, and scalable systems to help users move through content with confidence.

Usability Testing & Iterative Design

I watch, learn, and iterate, seeing where users get stuck and turning confusion into clarity, fast.

Work

Learn More

Work

Learn More

Crafting experiences,
one design at a time.

Take a closer look at how I solve problems, simplify flows, and bring ideas to life, one pixel and prototype at a time.

Case Study

Case Study

Simplifying Symplifica

Transforming legal complexity into an intuitive mobile experience with user-centered design. How research, wireframing, and iterative testing is helping Colombian families manage domestic workers with legal clarity and ease.

Case Study

Case Study

Reimagining Roku

Advancing Roku’s mobile app into a social second-screen hub. Focused on creating a more engaging, user-centered experience beyond your standard remote with features that connect, organize, and personalize streaming for over 145M users.

Frequently Asked Questions

Learn More

Frequently Asked Questions

Learn More

Frequently Asked Questions

Learn More

Let’s clear a few things up.

Let’s clear a few things up.

I get it. Hiring a designer (or collaborator) can feel like a leap. This section is here to answer the questions you’re probably already asking yourself. From timelines to tools, here’s a peek at the stuff people usually ask.

I get it. Hiring a designer (or collaborator) can feel like a leap. This section is here to answer the questions you’re probably already asking yourself. From timelines to tools, here’s a peek at the stuff people usually ask.

Is AJ right for me?

Yes, yes I am. Now that that's out of the way...don't take my word for it...check out my work!

When can you start?

Do you take on contract roles?

Wait...weren’t you in communications before?

What’s your design philosophy?

What tools do you use?

What kind of projects do you love?

How do I know you’re the real deal?

Is AJ right for me?

Yes, yes I am. Now that that's out of the way...don't take my word for it...check out my work!

When can you start?

Do you take on contract roles?

Wait...weren’t you in communications before?

What’s your design philosophy?

What tools do you use?

What kind of projects do you love?

How do I know you’re the real deal?

Is AJ right for me?

Yes, yes I am. Now that that's out of the way...don't take my word for it...check out my work!

When can you start?

Do you take on contract roles?

Wait...weren’t you in communications before?

What’s your design philosophy?

What tools do you use?

What kind of projects do you love?

How do I know you’re the real deal?

Let's build great experiences together!

Connect with me via email when you're ready to chat.

Let's build great experiences together!

Connect with me via email when you're ready to chat.

Let's build great experiences together!

Connect with me via email when you're ready to chat.